How Blockchain Could Transform The Customer Experience

Posted: April 23, 2018

Blockchain. Bitcoin. Cryptocurrency. It’s likely you’ve heard these terms mentioned in the news recently, but unless you work in banking, these terms probably don’t factor much into your day-to-day work. Let’s face it – customer experience doesn’t often overlap with the world of financial technology. But blockchain is a technology that holds the potential to revolutionize the way we all do business, far beyond its potential to change financial transactions. Enterprises everywhere seem to think so too: * 90% of North American and European banks are exploring blockchain technology [Source] * Nasdaq is piloting a blockchain-powered private market exchange [Source]…

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